News & Press

It will be at least a year before construction is complete at Pacific City, a new mixed retail-residential project on Pacific Coast Highway in Huntington Beach. But the process of luring the right storefronts has begun in earnest.

A 40-page pitch book, filled with nuggets of local history and culture, has gone out to prospective retailers. Leasing meetings are held in a decked-out trailer that overlooks the grandeur of the Pacific Ocean.